Why is skin preparation crucial before applying makeup?

Skin preparation is crucial before applying makeup because it creates a smooth canvas and enhances the longevity of the makeup. Properly prepping the skin involves cleansing, exfoliating, moisturizing, and applying a primer. This process ensures that the makeup adheres properly to the skin, resulting in a more even application and a polished finish.

When the skin is well-prepared, the makeup products are less likely to settle into fine lines or cling to dry patches, which can occur when the skin is not adequately cared for beforehand. Furthermore, a smooth surface minimizes the appearance of imperfections, allowing for a more flawless look. Additionally, skin preparation can help the makeup last longer throughout the day, as it reduces the likelihood of fading or breaking down due to natural skin oils and environmental factors. Thus, prioritizing skin preparation can dramatically improve the overall outcome of any makeup application.