What is the aim of using face masks in skincare?

The purpose of using face masks in skincare primarily revolves around their ability to address specific skin concerns or provide hydration. Face masks are formulated with a variety of ingredients that can target issues such as dryness, acne, aging, or dullness, depending on the type of mask used. For instance, hydrating masks often contain ingredients like hyaluronic acid which draws moisture to the skin, while clay masks may help to absorb excess oil and clear clogged pores.

These masks allow for a more concentrated treatment compared to regular creams or serums, as they typically sit on the skin for a longer period, allowing the active ingredients to penetrate deeply and work more effectively. Thus, the primary aim is to enhance skin health by providing tailored solutions to individual skin concerns.

In relation to the other options: while removing makeup is a common practice, face masks are not specifically designed for this purpose. They may have a slight effect on makeup application due to improved skin texture, but enhancing makeup application is not their primary function. Additionally, while some products may promise skin tone modifications, this is not a standard goal of face masks overall, as most focus on treatment rather than altering skin color.